"This Is Your SEO" The Words You Want @Google
In the Post field make sure you have the keywords that you would like to be found with in a search at Google. This is your SEO, short for Search Engine Optimization. SEO is the words found on your webpage. Use the words your target audience would search for. Because "This Is Your SEO"
Next Up, How to write your "Man Bytes Dog!" or "Your Social SEO"